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Thoughts Of A Designer #16: The Power of Design - My Journey & Feature on Design Legends

Writer's picture: Gueston SmithGueston Smith

Updated: Feb 18



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Design has always been more than just a profession to me—it’s a way of seeing the world, solving problems, and creating impact. From my early days designing characters, cars, and environments in video games to crafting real-world spaces that shape lives, my journey has been one of continuous evolution.


Recently, I had the honor of being featured on Design Legends, where I shared my thoughts on creativity, innovation, and the power of design. This interview wasn’t just about my career—it was about the mindset that has allowed me to build, create, and transform ideas into reality.


Design is a Superpower

Great design is more than aesthetics—it’s about problem-solving, storytelling, and shaping experiences. It’s what takes a simple idea and turns it into something that inspires, empowers, and improves lives. Whether it’s a shipping container home, a mobile learning space, or a luxury modular business unit, I design with one goal in mind: to create environments that foster growth, connection, and transformation.


To Young Designers: You Can Do This Too

If you’re passionate about creating, know this—you don’t need permission to be great. The world is your canvas. Pay attention to the things that excite you, find solutions to problems around you, and refine your craft every single day. Design is limitless, and so are you.


In my Design Legends interview, I share advice for aspiring designers:

✅ Stay curious—observe the world around you and think critically about how to improve it.

✅ Develop a growth mindset—learn from every experience, embrace challenges, and refine your skills.

✅ Be bold—don’t wait for approval. Take risks, experiment, and bring your ideas to life.


To Clients & Partners: Let’s Build Something That Lasts

Throughout my career, I’ve designed spaces and experiences that redefine how people interact with their environment. Whether it's through architectural innovation, branding, or experiential design, I approach every project with a deep sense of intentionality.


I work with visionary entrepreneurs, brands, and leaders who understand that great design isn’t just about aesthetics—it’s about strategy, function, and impact. If you’re looking to collaborate with a designer who sees beyond the surface and creates with a purpose, let’s talk.


How Design Transformed My Life

Design has given me the freedom to create, the ability to solve problems, and the power to make a lasting impact. It’s not just about making things look good; it’s about designing a better world, a better experience, and a better future.


I invite you to read my full Design Legends interview, where I go deeper into my journey, insights, and the projects I’m working on.



Let’s keep designing the future. Keep Growing, Keep Flowing.


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